

NPRC's efforts to protect the economy of the island and the rum industry continue to gain visibility and importance.
This weekend the New York Times printed an article on the front page of their Saturday edition: http://www.nytimes.com/2010/10/16/business/16rum.html?pagewanted=1&_r=1&src=twr
and Politico also printed an article on their publication today: http://dyn.politico.com/printstory.cfm?uuid=BD6F7553-F1F1-59A4-46FD1D7D4FFE913B At the core of this new media coverage is newly found information that Diageo and Fortune brands are exploring using rum produced on the USVI to make Whiskey blends for the global market, thus impacting the other whiskey manufacturers and grain farmers from the mainland. This new brand of Whiskey should be called "Greed".